HEALTHY MR. POTATO HEAD to Pump Up Your Potato Sales!

click to visit the official U.S. Potato Board Mr. Potato "Headquarters"

    Healthy MR. POTATO HEAD is ready to flash his new lifestyle on packaging and point-of-sale posters and signs. He's getting fit by exercising and eating right and the US Potato Board (USPB) aims to tell the world about it!. They licensed his healthy likeness as their spokespud for 3 years. The new shapely tuber kicked off his sponsorship as a giant balloon in the 2005 Macy Thanksgiving Day parade, and returned again to the parade in 2006.  He appeared in stores as advertisements, signs and posters and stickers on potato products.
    But the most exciting news to collectors is the special Healthy Mr. Potato Head toy and other collectibles. The mail in premium toy, pictured below, is the smaller version like the ones given away at sporting events.  His muscle arms sport an I-pod, weights, water bottle and more.

   

                        (Ray Stubblebine/U.S. Potato Board via U.S. Newswire)  

This is the brochure that was placed in stores advertising the toy. You can see all of the parts that come with the offer.

INSTRUCTIONS FOR ORDERING YOUR VERY OWN HEALTHY MR. POTATO HEAD
 To claim a Healthy Mr. Potato Head of your own, send two UPC codes from fresh potato products along with your name, address and a check or money order for $7.50 made payable to 24/7 Incentives Inc. to: Healthy Mr. Potato Head, PO Box 461614, Aurora, CO 80046-1614.

 

The above pictures show "Kwiklok" tags that will be attached to bags of potatoes by growers and distributors. The back of the tags have info about ordering the toy, potato fun facts, or potato health facts

Other Healthy Potato Head collectibles (sold at the Healthy Potato Head Promo Shop)

       

Ballpoint Pen
Lapel Pin
 Temporary Tattoo
Applique

Note Pads

Baseball Cap
Golf Towel
 
 
Golf Shirt
T-Shirt